Chapter 5

The Rule of 72

The number 72 under a magnifying glass

Want a quick way to see how fast your money can grow? There's a simple trick:

Divide 72 by your yearly return. The answer is roughly how many years it takes for your money to double.

No calculator needed. Just 72 divided by a number.

The Rule of 72 formula: divide 72 by your annual return percentage to find how many years until your money doubles

Examples

A global ETF earns about 8% per year:
72 ÷ 8 = your money doubles every 9 years

The S&P 500 earns about 12% per year:
72 ÷ 12 = your money doubles every 6 years

The Nasdaq 100 earns about 15% per year:
72 ÷ 15 = your money doubles roughly every 5 years

Bitcoin has historically returned ~30% per year:
72 ÷ 30 = your money doubles every 2–3 years (but with wild swings)


Why doubling is so powerful

One double is nice. But the real magic is when your money doubles again and again:

# of doubles€10,000 becomes
1x€20,000
2x€40,000
3x€80,000
4x€160,000
5x€320,000
A chain of doubling amounts showing how each double is bigger than all previous doubles combined

Each new double is bigger than all the previous doubles combined. This is why starting early matters so much — every extra year gives your money one more chance to double.

Key takeaway

The rule of 72 makes compound interest easy to picture. At 10% per year, your money doubles every 7 years. Give it 30 years and it doubles over 4 times — turning €10,000 into €170,000+.

Now that you understand why investing works, let's look at what you actually invest in.